MCM601 Media Management Notes, MCQs & Assignments | Query Point Official
MCM601 ||| Media Management
MCM601 – Media Management focuses on planning, organizing, and managing media organizations. This course explains management principles, leadership roles, media economics, and decision-making in print, electronic, and digital media industries.
Course Introduction
Media Management introduces students to managerial practices used in media organizations. It covers strategic planning, human resource management, media finance, and operational control in a competitive media environment.
Course Learning Objectives
- Understand management principles in media organizations
- Learn leadership and decision-making skills
- Study media economics and financial management
- Analyze organizational structure of media houses
- Understand challenges in modern media management
Major Topics / Syllabus
- Introduction to Media Management
- Functions of Management in Media Organizations
- Leadership and Motivation in Media
- Human Resource Management in Media
- Media Economics and Financial Planning
- Strategic Planning and Policy Making
- Media Ethics and Corporate Responsibility
- Decision Making and Problem Solving
- Media Marketing and Audience Management
- Challenges of Digital Media Management
Management & Strategic Focus
- Planning and organizing media operations
- Leadership and team management
- Financial control and budgeting
- Ethical and legal responsibilities
- Managing change in digital media
Practice Areas
- MCQs on media management concepts
- Short questions on management theories
- Long questions on case studies
- Practical analysis of media organizations
- Strategic decision-making exercises
Exam Preparation Tips
- Understand core management functions
- Learn key management terms and definitions
- Practice case-based questions
- Relate theory with real media examples
- Solve MCQs for exam accuracy
MCM601 Media Management MCQs
MCM601 MCQs (click here)
MCM601 Media Management Questions
Short & Long Questions (click here)
Assignment Questions
For Assignment Questions (click here)
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